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Run from Zombies at Work in New Fitness Platform – Article from USA Today

Posted by dyarn on
March 19th, 2015

Written by Greg Toppo, USA TODAY –

USA TodayAnyone can run from zombies these days — several fitness apps and programs make this promise — but can you do it at work, with (or against) your co-workers?

A new corporate wellness program leverages the running-from-zombies motif as a way to get employees to help each other exercise more, eat better and even drink more water. A Step Ahead: Zombies, pits teams of players against “an advancing zombie horde,” with real-world steps and other behaviors adding up to a weekly team total that gets players to “safehouses” over the course of six-week challenges.

Sounds exactly like your workplace, right?

Teams of five to 15 players work together to outrun the zombies, but here’s the thing: If you fall behind, you risk becoming a zombie yourself. For some players, that’s a motivator to do more and urge their teammates to do more, said company founder Mike Tinney. For others, becoming a zombie is, well, kind of fun. Who wouldn’t want to turn as many co-workers as possible into zombies?

Piloted at a half dozen companies last fall, it’s now available commercially. A longtime veteran of the gaming industry, Tinney said preliminary trials showed that 86% of participants walked more while playing the game….READ FULL ARTICLE HERE.

Dr. Kantor’s greatly anticipated new children’s book, The Green Box League of Nutritious Justice, is now available. Be sure to order this highly reviewed book, filled with healthy living tips for the whole family. A portion of the proceeds benefit the Children’s Miracle Network.

Dr. Keith Kantor

Categories : Health and Wellness
Tags : exercise, fitness, health, healthy living, Nutrition, Service Foods, USA Today, UtiliFIT

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